Online Marketing Blogs You Should Be Reading
Are you a business owner or a content writer? Do you use digital marketing as a strategy to gain competitive advantage over your competitors?
Nowadays, every business owner has to keep abreast with the rapidly changing attitude of the market. Thorough research and aggressive marketing strategies are necessary to understand the market more accurately and to capture their interest effectively.
Since everybody’s going to the internet and social media to look for items to purchase or service providers to hire, it is a must for every company to have a custom web design and to know more about digital marketing.
Digital marketing is the holistic term used to characterize all strategies which companies propose and actually utilize to communicate and encourage their desired clients to buy their products or services. This technical term includes search engine optimization and online marketing tools used in different custom designed websites.
Now, if you are a business owner or a content writer, you have to know more about these online marketing blogs:
- Marketing Land (marketingland.com )
If you are looking for a site where you can read marketing news and views, you shall visit Marketing Land. This online marketing blog features daily breaking news about the digital marketing industry as well as companies who have successfully thrived in the business world through this manner of advertising their products and services.
Once you open the website, you will immediately see the headline of each breaking news. A short introduction will be visible so you can decide whether it would be a good read or not. But be prepared, you might want to read all the articles.
Browsing through Marketing Land would surely not be a waste of time. Other than the news they feature, they have articles which give practical tips and helpful strategies too, which companies providing web design services should know about.
- The Moz Blog (moz.com/blog )
The Moz Blog prides itself as the wizard or doctor which could provide solutions to your digital marketing malady. Whenever you think your present SEO and online marketing skills are not doing good enough, you can visit their website and read their helpful blogs.
Just like a doctor who prescribes the necessary medication to their patients, The Moz Blog will give you remedies on how to level up your digital marketing skills. Blogs in this website include, but are not limited to, How-to’s, Pros and Cons of engaging certain online strategies, and Statistics on how certain online tools have helped companies belonging to different industries.
When you visit The Moz Blog, you will feel how dedicated the writers are. They do not just write for the sake of getting paid. Their articles are well-researched and well-thought of. This is the reason why they could definitely call themselves wizards, doctors and experts.
- Content Marketing Institute (contentmarketinginstitute.com/blog )
To bookmark Content Marketing Institute will be a wise decision. This website provides information on content marketing benchmarks, budgets, latest trends, and the best blogging practices.
The company aims to provide education to digital marketers; hence, the announcement of industry-related events and posting of research documents. Other useful resources like eBooks and whitepapers are also accessible through Content Marketing Institute.
So if you want to boost your SEO and online marketing strategies and you want to read specific references, visiting Content Marketing Institute would be a good move.
- Econsultancy (econsultancy.com/blog )
Econsultancy, as their name implies, is like a business consultant which can help you establish your brand in the digital world. Their articles provide suggestions, insights and practical pieces of advice from the entire digital marketing industry. In fact, they even dwell in more specific niche of various industries.
Since it is like a business consultant, Econsultancy has practical tips for different types of business industries and has articles which will help hone your digital marketing skills through their practical training topics. These training topics include user experience and usability, social, ecommerce, email marketing, and affiliate marketing.
Thus, if you are a newbie in the digital marketing industry or if you have been working in the industry for a long time but want to acquire up-to-date skills, it would be advisable that you read blogs in Econsultancy.
- Convince & Convert (convinceandconvert.com/blog )
Convince & Convert- their name will instantly make you think that this website will provide tips on how to entice people to visit your company website and convert them into loyal customers. However, Convince and Convert does not just help you convert your leads into sales, they do more than just that.
Upon landing on their website, you can instantly see an option where you can select the category of articles you would want to read about. The options include Content Marketing, Customer Experience, Community Management, and Digital Marketing among others.
Their articles are short, simple and straight to the point. By spending a few minutes reading their blogs, you will look at your own contents in a new way and you will be motivated to improve them by using their advice.
Continuously improving your digital marketing blogs is essential if you want to thrive in today’s business world. So stop wasting your idle time. Make it a habit to read and discover more about the digital marketing industry by browsing through these online marketing websites.