The digital game has become more competitive among businesses. Even startups nowadays are catching quickly against well-established corporations. Search engine optimization (SEO) services, for one, is a tool that helps expand the reach of any brand. Digital marketers utilize SEO for business websites or social media pages. Over the years, many search browsers have also embarked on the SEO game. Now, you can add chrome extensions to make your SEO processes seamless and organized.
What Exactly Is Search Engine Optimization?
One of the most ideal means to market your brand is by building an online presence. For instance, a personalized website and well-updated social page can do wonders for your business. However, your competitors are on the Internet, too, thus increasing corporate competition online. So, you will need some tools to get ahead of the game ─ a system that lets your target audience find you easily in the sea of competitors.
Search engine optimization works similarly. Specific keywords are deliberately inserted into your website’s or social media’s content. This way, your platform gets pulled up by the search engine (e.g., Google, Bing, etc.) when a consumer enters such keyword. To illustrate, if someone types “Chinese restaurants in Brooklyn,” your site will appear on the top pages and get more organic clicks from potential consumers.
Nevertheless, SEO is becoming more complex as new strategies are discovered, and search engines are updating their algorithms. Today, SEO requires not only keywording but also backlinking, web designing, image optimizing, mobile responsiveness, and more.
Now that you’ve read a short background of search engine optimization. Let’s dive into the best SEO Chrome extensions out there. This list has also helped our daily work at Proweaver.
Here is the outline of this blog:
- Keyword Surfer
- SeoStack Keyword
- SEO Meta in 1 Click
- Hreflang Tag Checker
- Clearbit Connect
- SERPTrends SEO
- SEO Search Simulator
EXTENSIONS FOR TECHNICAL SEO PROCESSES
- View Rendered Source
- OpenLink Structured Data Sniffer
- Link Redirect Trace
- SEO Minion
- Ahrefs SEO Toolbar
- ObservePoint Tag Debugger
Now, let us dive into each of those!
KEYWORD RESEARCH TOOLS
These tools help you source high-demand keywords based on user searches. Use these when writing your content.
Keyword Surfer is a proven SERP (search engine results page) analysis and keyword research tool. This free tool provides information collected as keyword suggestions and volumes, backlink counts, and traffic estimations.
The SeoStack Keyword tool helps generate long-tail keywords from a seed keyword. This tool scrapes automated suggestions from Bing, eBay, Google, Yahoo, YouTube, and Amazon, thus producing thousands of low competition keywords quickly.
The developers of TextOptimizer markets the tool as a writing assistant by integrating semantic analysis and neural networks machines. This is perfect for startups and digital marketers who are new to the industry. TextOptimizer helps you write targeted and high-quality content optimized for search engines and consumer needs.
ON-PAGE SEO TOOLS
This list of tools will help you boost your webpage’s function by identifying potential errors and keeping track of performance data.
Webpage issues may slow down your loading speeds and affect consumer use. SEOInfo finds these errors and allows you to inspect further. The tool checks several aspects of the webpage, including meta descriptions, meta tags, hreflangs, and more.
SEO META in 1 CLICK
If you want to manage and see your webpage SEO information, this tool is best for you. SEO META in 1 CLICK organizes your meta tags, meta descriptions, canonical URLs, links, and more. You can also see the length of each info and make edits accordingly.
Hreflang Tag Checker
The Hreflang Tag Checker tool allows your webpage for easy perusal among different language speakers. This tool is suitable for websites that cater to an international audience as it crawls through your hreflang tags to check their relationship to your site. As a result, you can save much time auditing your hreflang architecture and ensure fast language targeting.
LINK BUILDING TOOLS
These tools will help you establish links from other websites to your platform, hence building brand credibility.
Clearbit Connect allows you to pull up employee and business emails easily in a few clicks. The tool’s extensive database also helps you find Gmail addresses quickly and connect with prospective companies for link building. Furthermore, this extension can be utilized for business-to-business marketing with its up-to-date email network.
When link prospecting, you might need to copy, open, or book multiple emails at once. With LinkClump, you get a seamless assistant in doing so. This tool also has auto-scroll and drag-and-select features for easy and convenient usage.
Link building inevitably entails finding high-traffic and trusted websites. The SimilarWeb tool examines any website’s performance and key metrics. In just a click away, you can look into your link prospects’ traffic ranking, engagement, traffic source, or keyword ranking.
RANK CHECKER TOOLS
When running an SEO campaign, we know you’d want to keep track of your ranking performance. These tools will help you with such.
FATRANK is a free tool that looks into the Google and Bing ranking of a currently viewed website. Although the tool only checks local searches, this is a great way to also follow your competitors’ site performance. All you need to do is to visit a particular website and type a keyword on the extension. Then, the tool provides the ranking information of that website as well as which pages are ranked.
If you want to see how sites are performing against others, the SERPTrends SEO tools are perfect for you. This extension works with Bing, Yahoo!, and Google and shows when a website is moving down or up on the SERP. When using the tool for the first time, you will notice all sites are marked as new. Over time, you can see the dynamics of each site, including yours, in real-time.
SEO Search Simulator
Whether you are an SEO professional or a beginner, the SEO Search Simulator is easy to use. As the name suggests, the extension simulates Google searches from all locations and provides the top results quickly. This way, you can see a glimpse of your website’s search engine ranking against your competitors when entering a keyword.
EXTENSIONS FOR TECHNICAL SEO PROCESSES
The list below will help your website improve its search engine performance using technical tools and interventions.
Developed by Google, the Lighthouse tool is an automated and open-source tool that checks the quality, correctness, and performance of your web pages and apps. During the auditing process, Lighthouse will run a series of tests on the web page and automatically creates a detailed report. From there, you will get helpful insights into the indicators that may have affected your site’s functions.
View Rendered Source
OpenLink Structured Data Sniffer
This extension is helpful for digital brand and content managers, semantic search engine optimization (SSEO) specialists, and web developers. It unveils the underlying metadata within HTML documents. The tool currently works for metadata in the following formats: RDF-Turtle, RDFa, RDF-XML, Microdata, JSON, and CSV. Using this tool makes it easier for SEO professionals to look into a web page and understand what affects their SERP.
Link Redirect Trace
MozBar provides real-time key metrics when clicking or viewing a particular website or SERP. Moreover, this tool can:
- Compare those metrics from different pages on a SERP
- Generate customized searches by location or search engine
- Find keywords on a specific page and categorize the links accordingly
- Evaluate the domain authority and page authority of any page
- Reveal a site’s HTTP status, general attributes, and page elements, among others
- Export SERP metric details to CSV files
Upon subscription, you can also gain access to more features of the tool, such as:
- Detailed page optimization recommendations for any keywords
- Keyword difficulty scores when typing search items on SERPs
SEO Minion helps in a variety of SEO procedures like checking broken links, analyzing on-page SEO, simulating Google locations, and more. Furthermore, this tool can:
- Check hreflangs tag validity and present return flags
- View all external and internal links on a web page
- Examine a web page’s HTML and send alerts on any technical issues
- Simulate Google searches in two locations with every keyword
Also, this tool allows you to view two different SERPs in varying locations or languages for a single keyword.
Ahrefs SEO Toolbar
Ahrefs has produced many quality digital marketing products, and this tool is one of them. This toolbar provides quick on-page reports for any site, including:
- Canonical URLs
- Word count
- Hreflang tags
- Social tags like Twitter cards and open graph tags
- Meta title and description (rendered and raw versions)
- Headers and sub-headers
- Crawlability and indexability
This extension can also scan or check broken links, including outgoing links, track redirect chains, check SERPs in any location, and highlight follow and no-follow links.
We have all probably experienced clicking next every time we reach the bottom of a Google SERP. This simple tool allows you to scroll down infinitely on Google. gInfinity is designed to make your browsing experience more convenient. Furthermore, the developers of this tool constantly add updates to the extension. For instance, its 2.4 version includes freedom from unwanted ads.
Scraper is a data mining tool that facilitates on-page SEO research effectively. This extension gathers data from a web page and places all findings into a spreadsheet. Currently, the tool is intended for SEO specialists who are comfortable using jQuery or XPath. As of writing, the updates of the extension include exporting data to Google Docs and copying it to the clipboard.
ObservePoint Tag Debugger
This tool works with live websites and web developers. Supporting Google Analytics, Ensighten, and Adobe Analytics, the extension troubleshoots analytical and marketing tags. Then, it converts data gathered into highly readable formats. ObservePoint Tag Debugger runs event-triggered requests and page loads and provides alerts for specific technical failures for easy debugging.
Our Final Thoughts
The 21st century has posed a unique business environment for many organizations. Technology has become a vital tool to secure long-term growth and expansion. Search engine optimization, for instance, promotes a brand’s online presence significantly.
SEO tools come in various formats and designs, all intended for different purposes. We hope this blog helps you find appropriate extensions for your digital marketing campaign. However, we also remind our readers to avoid adding too many extensions as this may affect your browser and computer’s speed. Choose which extension is best for your brand!
These extensions can assist you with various SEO-related tasks.
OTHER HELPFUL TOOLS
Although not falling into the groups above, these SEO extensions also provide useful assistance with random SEO tasks.
Proweaver’s Call to Help
For over a decade in the business, we have met and worked our way through many challenges. With that, we were able to equip ourselves with the right people and strategies to ensure success for ourselves and our clients.
Our SEO program combines the expertise of multiple brains and cutting-edge software to bring your website to life and attract organic clicks. Our teams work collaboratively to provide you with tangible results in your SEO campaign.
Give us a call at +1 (877) 300-6564 to learn more about how we can give your business a competitive advantage!